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Business Promotion

The City of Pleasanton values its business community and celebrates national, regional and local business promotions throughout the year.

Pleasanton Business Anniversary Recognition

Annually, the City of Pleasanton recognizes Pleasanton-based businesses celebrating milestone anniversaries. We – as an organization and a community – recognize the caliber and commitment of our businesses and their contribution to the quality of life enjoyed in Pleasanton through the goods and services they provide our community and the residents they employ. Milestone anniversaries for 15, 20, 25, 30, 40 and 50 years are recognized each year in the fall/winter.

2023 Pleasanton Business Anniversaries
2023 Pleasanton Business Anniversary Video

Gift Pleasanton

There’s never been a better time to purchase a Gift Pleasanton eGift card! These gift cards are the best way to gift Pleasanton, especially during this holiday season. Our Gift Pleasanton eGift cards can be redeemed at many community retail, dining and service businesses. The City of Pleasanton is offering a bonus gift card promotion beginning on Black Friday, November 25 that will continue through the end of the year.

To purchase Gift Pleasanton eGift cards and take advantage of the special bonus offer please visit For local businesses interested in registering for the program visit

Small Business Saturday

The holiday shopping season kicks off in November after Thanksgiving from Black Friday to Cyber Monday, with “Small Business Saturday” in between and is one of the busiest times of the year for retailers. “Small Business Saturday” is a day to support small businesses and celebrate the entrepreneurial spirit of small business owners. The City of Pleasanton has over 3,350 small business proprietors that employ more than 32,000 people collectively. We encourage all Pleasanton residents and visitors to support our small business community by shopping, dining or accessing the services of a small business in Pleasanton on Saturday, November 25, 2023.

Tri-Valley Manufacturing Day

In collaboration with the cities of Dublin, Livermore and Pleasanton and in partnership with Bay Area Urban Manufacturing, SFMade and Innovation Tri-Valley, Tri-Valley Manufacturing Day celebrates modern manufacturing and inspires the next generation of manufacturers to keep our economy growing stronger. In 2022, Tri-Valley MFG Day kicks off on October 7 and the celebration continues throughout week from October 7-14. In Pleasanton, we recognize and commend our local manufacturing businesses for their contribution to our economy.